Eurobest announces its first 2022 shortlist

8 November 2022

Eurobest has announced today its first shortlist for 2022, the Innovation Eurobest Award. From 14 entries, 6 have been shortlisted; German entrants have received the most shortlists, followed by Finland and the USA.

Innovation Jury President, Andreia Vaz, Head of Innovation & Digital Transformation, Nestlé Iberia, Spain & Portugal comments, "The Innovation Jury looked for work that shifted our perspective, creative work that at the light of the different sub-categories' lenses, brought flair with ingenious solutions, be it at the level of the innovative idea itself or at how innovative the craft of the execution was. Ultimately, we looked for work that is impactful at a larger scale for our society, by taking into account the cultural nuances we have in Europe, hence why it’s great to have such a diverse Jury on board. The prevalent themes for this year relate to social issues we've been living with for years, such as gender inequality, racial inequality, gender diversity, planet sustainability and human foundational values such as health, accessibility or education, and we've seen great work shedding a fresh light into some of these issues. As we continue our judging, we'll keep in mind to award medals to the work that can be a role model on how creative work can have an impact in this context."

Shortlisted entries are as follows:

‘Dot Pad. The First Smart Tactile Graphics Display.’ for Dot Incorporation, by Serviceplan, Munich.

‘Virén Chair’ for Fortum, by TBWA, Helsinki.

‘Backup Ukraine’ for Polycam X UNESCO X Blue Shield, by Virtue Worldwide, New York.

‘Anti Look – The Life-Saving QR Design’ for Johanniter, by Scholz & Friends, Berlin.

‘myPiggy - Germany’s First Smart Piggy Bank’ for My Family Finance, by Cheil, Frankfurt.

‘Loving Touch’ for Nivea, by Publicis One Touch, Hamburg.

All other shortlists will be announced on Wednesday 30 November. The Gold, Silver and Bronze winners will be announced on Monday 12 December, followed by the Grands Prix and Special Awards winners on Wednesday 14 December. All shortlists can be found at https://www.lovethework.com/en-GB/eurobest-2022.