Sarah Higgins has over 25 years experience in marketing and communications both agency-side and in house. Sarah is a regular speaker at industry events and symposiums, including serving on the inaugural B2B Lions jury in Cannes. She is currently a Managing Director at State Street Global Advisors where she runs global media relations and EMEA and APAC marketing for the firm’s intermediary franchise.

Outside of the City, Sarah is also Chair of the Greenwich and Bexley Community Hospice. Sarah lives in London with her husband and two children.